Wednesday, February 22, 2006


March Madness- two talks on meat and mad cow disease in American culture. CSFC

The Critical Studies in Food and Culture research cluster presents
March Madness- two talks on meat and mad cow disease in American culture.

Friday, March 3rd at
12 Noon in 228 Voorhies.
Light refreshments will be served.

"It's a mad mad mad mad world: Mad Cow and Meat Systems"

Laura Hudson
Cultural Studies Graduate Group, UC Davis

Ten years ago, the U.S. "mad cow" crisis reached a head with the appearance of former cattle rancher turned vegan activist Howard Lyman on the Oprah Winfrey show. Lyman’s account of common meat industry practices, including the use of cattle proteins in cattle feed, led Oprah to exclaim: “It has just stopped me cold from eating another burger!” The National Cattleman's Beef Association sued both Lyman and Winfrey for their statements. Fear that meat production practices might result in a public health crisis was secondary to fear over the economic effects that public distrust would have on the industry. While mad cow disease has largely faded from the public eye, superseded by the explosion of other crises, the industry continues to employ production methods that put public health at risk in the interests of industry profit. What an investigation of industry and government response to the threat of mad cow disease reveals is that it is not the cows that have gone mad, but the system itself.


"Defamiliarizing 'Business As Usual': Mad Cow Disease as Cultural Crisis"

[Abstract to follow]

Lynn Houston
Assistant Professor of English
California State University, Chico

This event is free and open to the public.
Please join us for these two interesting presentations.
For more information: please contact Stacy Jameson at

Critical Studies in Food and Culture (CSFC) is a research cluster sponsored by the Davis Humanities Institute and the American Studies Department at the University of California, Davis. It aims to support and disseminate the work of Faculty and Graduate Student researchers investigating the intersections of food and cultural studies, as well as the critical analysis of eating practices and the broader cultures of consumption. Please visit our temporary web site at

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